About Our Founder: Betty Lee
Betty Lee Hunt was born in Geary, Oklahoma in 1906, but soon thereafter the Hunt family moved to California where Betty Lee attended school and helped her mother who was a local legend in the healing arts.  Her father, a salesman and lay-pastor, instilled in the family a deep respect for creation, organic living and the power of prayer. It was said her mother had the gift of healing and while Betty Lee never claimed to inherit that gift, she did help thousands through her nutrition advice and common sense wisdom.
In 1927, Betty Lee traveled to Paris , France for two years of extended study in the wellness and healing movement. Way ahead of her time, Betty Lee was among the prominent forerunners of the health food movement that became so popular in the 1960s. She was a colleague and friend to Paul Bragg, Linda Clark, Gypsy Boots, Bernard Jensen, and many others who worked together to generate the strongest health food movement in the history of the U.S. In 1932 she married Naval officer Fred Morales. They lived in China for the next three years and during that time Betty Lee studied oriental traditional and folk medicine. Upon returning to the states she suffered ill health. After going to nine specialists and getting nine completely different diagnoses, she decided to take matters into her own hands. This lead to her ultimate diagnosis of hypoglycemia and the vital role power nutrition played in its cure. Her experience in her own illness and in studying disease, or dis-ease, as she would say, resulted in her decision to manufacture specific vitamin and mineral formulas. She also started a weekly publication called Organic Consumer Report and Organic Seeds for Tho't which was circulated world wide. Decades later, these still make for enjoyable and educational reading.

During the 50s through 70s , with her then husband and business partner, John T. Clark, she developed and operated five health food stores. Organic-Ville, located in downtown Los Angeles , at the time was the largest health food store in the world. It provided a full supply of organic fruits and vegetables, a pharmacy of Betty Lee Signature vitamins, organic beauty products, a full bakery with restaurant, and a library. Betty Lee was often available for nutritional counseling. She was a feature writer and contributing editor to Let's Live magazine, feature writer for Health Express, and a frequent guest on radio and TV talk shows.

She was among the first to help cancer patients obtain laetrile from Mexico and eventually testified before state and federal hearings in an effort to de-criminalize laetrile and other non-orthodox cancer treatments.

In 1978, she helped organize and establish the first holistic health clinic utilizing acupuncture, homeopathy and nutrition. Serving on the Board of Directors of the Nevada Clinic of Preventive Health in Las Vegas , she participated in many miraculous health recoveries. This pioneering effort to bring traditional remedies and folk wisdom along side modern medicine resulted in many similar clinics springing up in Nevada , Oregon , and California . She later served on the Board of Directors of the California Clinic of Preventive Medicine in Del Mar, California .

Betty Lee loved travel and visited over 60 countries studying culture, food, folk medicine and longevity. While she usually met with heads of state and local government, she made a point of meeting with local people. She believed most of the valuable folk wisdom resided with the common lay people and was time-tested. She traveled several times to Hunza, and loved visiting remote villages in the Philippines , Africa , India and South America . She spent a great deal of time in Europe , particularly in Switzerland , learning from doctors and healers primarily in the field of cancer.

With her friend Lorraine Rosenthal she co-founded The Cancer Control Society, and was the elected president for several successive terms. She was the editor in chief of the Society's quarterly, The Cancer Control Journal. She was a prominent speaker at its annual conventions.

Another organization she helped to establish was the National Health Federation, a non-profit educational organization serving consumers who believed in freedom of choice in health matters. She served continuously in various positions on its Board of Governors and the Executive Committee. Her presence in the health community during the 60s and 70s earned her the title First Lady of Nutrition. The National Health Federation held conventions nation wide and her lectures were heavily attended and well received.

At age 40, Betty Lee decided it was time to have a child and began a year long nutrition and exercise program to prepare for a healthy pregnancy and motherhood. She gave birth to a son, Michael Morales. This was her only child, and she often said raising a child was the greatest education of all.

She believed and often proclaimed, "You're not what you eat. You are what you assimilate." And with that in mind she formulated her two favorite products, Protagen and Pancrozyme. These are enzyme replacement supplements designed to provide enzymatic relief to stressed internal organs. Protagen, which is coined from Protein and Genesis... meaning protein first, works in the stomach to prepare the stomach contents into chyme in the right Ph balance for assimilation in the small intestine. From there Pancrozyme supplies necessary enzymes to further assimilate nutrients in the small intestine. These two products are still our best sellers and the formulas haven't been changed since 1953!

Betty Lee was blessed with a quick wit and wonderful sense of humor. Her endless energy, enthusiasm for life and boundless wisdom earned her thousands of friends. She could debate any issue and loved a good discussion, and she could take on the best of them in any area of interesting thought. She was always available to help anyone seeking help in nutrition. It was her mission to promote healthy living and she firmly believed that life was meant to be lived to the fullest. Most of all Betty Lee truly loved people and loved helping them get well and feel better... and better... and better.

At almost 82, she was still going strong, and working a 16-hour day. She had survived the deaths of both husbands and the untimely death of her son, Michael. Still her life was full and she was busy traveling and lecturing. Unfortunately Betty Lee was injured in a five-car pile up on the Santa Monica freeway. She died peacefully in her home several days later. Her legacy remains through her writings and her vitamin formulas that are still available to the public.